GE Lighting Announces Appointments

GE

Jaime Irick, GM, Lighting North America Professional Solutions, recently announced the following appointments:

•    Derek Publicover to GM, Canada, North America Professional Solutions. Publicover was previously GM – Sales Operations for the North America Professional Solutions team and acting GM for Canada.
•    Varouj Artokun to Regional Roadway and Municipal Sales Manager, Canada Professional Solutions Lighting. Artokun will focus on accelerating the growth of LED lighting systems for roadway, street lighting, and parking lots.
•    Taisia Vladimirova as Marketing Lead GE Lighting Canada Professional Sales Team. In her new role, Vladimirova will be responsible for co-developing, implementing and evaluating marketing campaigns, events and initiatives supporting business imperatives and regional sales goals.

 

 

 

Related Articles

Changing Scene

  • Feb 26, 2026 - CDm2 LIGHTWORKS Announces a New Partnership with Omnify

    CDm2 LIGHTWORKS Announces a New Partnership with Omnify

    CDm2 LIGHTWORKS is pleased to announce a new partnership with Omnify, a Canadian expert in high-quality, custom LED backlighting solutions. With more than 20 years of experience and a portfolio of patented, UL-certified light engines and fixtures, Omnify is trusted by designers and builders to transform architectural surfaces into luminous features. Read More…

  • Feb 25, 2026 - Lumenwerx Welcomes Justin Castellano as Their New Midwest Regional Sales Manager

    Lumenwerx Welcomes Justin Castellano as Their New Midwest Regional Sales Manager

    Lumenwerx is excited to welcome Justin Castellano as their new Midwest Regional Sales Manager! Justin brings over 10 years in architectural and commercial lighting, 15 years of consultative sales, theatrical lighting design expertise, and a background in acting. His career has given him a well-rounded perspective across the lighting ecosystem—from specification and sales to production… Read More…

Design

New Products

  • SATCO|NUVO: LED Beam Selectable Linear Highbays

    SATCO|NUVO: LED Beam Selectable Linear Highbays

    SATCO|NUVO’s new LED Beam Selectable Linear Highbays deliver powerful, configurable illumination for high-ceiling commercial and industrial environments. Each fixture features selectable beam distributions of 45°x100°, 65°x95°, or 90°x90°, providing precise control for aisle, general, or wide-area lighting layouts. All models offer 3CCT selectability modes (3000K/4000K/5000K), multiple wattage options across four lumen packages, and universal 120–347V… Read More…

  • Cooper Lighting: PrentaLux Decorative High Bay Gen 2

    Cooper Lighting: PrentaLux Decorative High Bay Gen 2

    PrentaLux is making advancements in lighting innovation and sustainability with 3D-printed luminaires like the Decorative High Bay Gen 2. This new generation offers more versatility with upgraded warmer CCTs (3000K and 3500K) and field adjustable optical distributions. The Decorative High Bay Gen 2 pairs an elegant and customizable aesthetic with the robust output needed for… Read More…