Shat-R-Shield Hires New VP of Sales and Marketing

December 11, 2017

Pamela Erickson, Shat-R-Shield’s new Vice President of Sales and Marketing, was formerly with NSi Industries, serving as the Executive Vice President of Marketing and Business Development providing marketing and product development leadership for 16 product categories, including LED lighting.

Erickson has worked in the electrical industry for more than a decade, for companies including Milbank Manufacturing and Affiliated Distributors. When asked about her new employment status, Erickson stated, “As they continue to grow their specialty lighting side of the business, I knew this was a great opportunity to join an organization that’s evolving to meet customer needs with differentiated products.”

According to Karen Clouse, President of Shat-R-Shield, Inc., “Pam’s strengths and competencies centre on business development, sales and marketing and product management. These strengths are exactly the areas where we need insightful leadership and focus.” The company plans to continue expanding into the LED fixture market.

Related Articles

Changing Scene

  • LEDVANCE Expands Ontario Presence with New Specification Agent

    LEDVANCE Expands Ontario Presence with New Specification Agent

    LEDVANCE is pleased to announce the appointment of Sterling Architectural Products Ltd. (Sterling Lights) as their new specification agent in Ontario. This partnership strengthens LEDVANCE’s presence in the region and reinforces their commitment to serving the professional lighting design and specification community with innovative, reliable lighting solutions. With decades of experience and a service-driven mindset,… Read More…

  • May 29, 2025 - Eureka Wins Three 2025 Red Dot Awards for Product Design

    Eureka Wins Three 2025 Red Dot Awards for Product Design

    Eureka is pleased to announce that its Velia, Cirra, and Junction luminaires have each received a 2025 Red Dot Design Award for Product Design. It is the 11th consecutive year that Eureka products have been honored with this prestigious award, which is a testament to the company’s consistency and relentless drive to design exceptional luminaires.… Read More…

Design

  • Mac’s II Agencies: Case Study – Tesoro, Vancouver, BC

    Mac’s II Agencies: Case Study – Tesoro, Vancouver, BC

    At the crest of False Creek, Tesoro stands as a contemporary interpretation of classic luxury, offering 92 exclusive waterfront homes in the heart of Vancouver. Developed by Concert Properties, this 17-story residential tower embraces a distinctly modern character, harmonizing sleek design with timeless sophistication. The vision for Tesoro extended beyond its architectural presence—it was about… Read More…

  • LightForm: Estiluz – Versatile Solutions for Sophisticated Spaces

    LightForm: Estiluz – Versatile Solutions for Sophisticated Spaces

    For anyone seeking high-performance lighting that blends elegance with engineering, Estiluz offers an exceptional range of solutions. This Spanish brand, family-owned since 1969, creates lighting that balances form, function, and flexibility, making it ideal for both bold architectural statements and subtle design enhancements. At LightForm, they are proud to be the exclusive Canadian distributor of… Read More…

New Products

  • Cyclone Lighting Introduces New Taji Luminaire

    Cyclone Lighting Introduces New Taji Luminaire

    Cyclone Lighting is excited to announce the release of its new Taji luminaire. Taji’s captivating design features high-performance optics and enhances a variety of aesthetics. Taji’s distinctive, stylish silhouette and slender lines are a refreshing departure from the ubiquitous dome luminaire. The unique flared form maintains a slender, minimalist feel yet provides high-performance optics. The… Read More…

  • Leviton Releases New Decora Smart Wi-Fi 0-10V Dimmer for Home & Small Business Lighting Control

    Leviton Releases New Decora Smart Wi-Fi 0-10V Dimmer for Home & Small Business Lighting Control

    Leviton has announced the launch of the Decora Smart Wi-Fi 0-10V Dimmer (D2710), expanding its comprehensive Wi-Fi lighting and load control solutions that work with the My Leviton app. As the first Matter-compatible 0-10V smart dimmer, the new 120V/277V device makes it easy to add 0-10V dimming to smart platforms such as Apple Home, Amazon… Read More…