|

Liteline Announces 2 New Strategic Appointments

liteline

November 30, 2022

By Mark Silverstein, Co-President, Liteline Corporation

Dear Market partners:

I am pleased to announce the promotion of Steve McMullen to Director of Sales Operations – Canada.

In a natural progression for Steve, and a new role for Liteline; he will continue to be engaged with the C+I marketplace by driving our initiatives including pricing management, business systems, CRM, and spearheading our digital sales presence to support our traditional ED Partners as they further invest in their omni-channel presence.

I am also pleased to announce the promotion of Mike Smith to National Sales Manager – Canada. Mike joined Liteline in the capacity of National Business manager, as an extension of that role, Mike will continue to build on the foundation and be the business leader to our Distribution partners, specification community and contractor users while managing our regional Sales managers and extensive agent network across Canada.

These promotions will further help Liteline accelerate our goal of providing best in class service to our market partners.

Please join me in welcoming Steve and Mike in their respective promotions.

Go HERE for more information.

Related Articles


Changing Scene


Design

  • Axis Lighting: Hagersville Library, ON – Lighting Project Highlight

    Axis Lighting: Hagersville Library, ON – Lighting Project Highlight

    The newly opened Hagersville Library + Active Living Centre brings together community, learning, and wellness within a flexible, multi-use environment. The facility includes a 3,900-sf library, 2,000 sf atrium, 840 sf program room, and a 4,855 sf multi-functional rental space designed to support a wide range of activities. Axis Lighting’s Zen series was selected to… Read More…

  • Artika: What Are Lumens in Lighting? How to Read Brightness Specs Like a Pro

    Artika: What Are Lumens in Lighting? How to Read Brightness Specs Like a Pro

    Lumens measure the total amount of visible light a bulb or fixture produces, so more lumens means a brighter light. Shopping for lighting used to be simple. You grabbed a 60-watt bulb for the bedroom, a 100-watt bulb for the kitchen, and called it a day. Today, with energy-efficient LEDs, watts no longer tell you… Read More…


New Products

  • JDRF Electromag: The Autonomy Touch Screen – Lighting Control Solution

    JDRF Electromag: The Autonomy Touch Screen – Lighting Control Solution

    The Autonomy Touch Screen automatically pairs with co-located sensors and updates the GUI based on the lighting arrangement grouping configuration. Users can pair their smartphone to the Touch Screen through NFC with a simple tap to gain access to the lighting system from the mobile application. The Touch Screen provides a visual interface to control… Read More…

  • Eralux: ALPS E3 HYDRO – Backlit Flat Panel

    Eralux: ALPS E3 HYDRO – Backlit Flat Panel

    The ALPS E3 series is a backlit flat panel designed with optimal LED placement to ensure a uniformly lit space. It features a switchable CCT and power driver that allows endless flexibility at the install site, as well as a 125 LPW performance. The additional Level 2 NSF rating of the ALPS E3 HYDRO makes… Read More…