New Partnership Offers End-to-End Connected Deep Location Lighting Solutions

LDS Universal Lighting Pointr

June 17, 2022

“We continually strive to translate our vision into quality product solutions that inspire and simplify our customers’ lives, while helping achieve new business outcomes by solving problems,” said Ty Anderson, president of Universal and Douglas. “Our scalable end-to-end quality lighting solutions, paired with Pointr’s expertise in location-based services, make for a well aligned strategic partnership. We are consistently focused on innovation, and this partnership allows our team to accelerate the digital services transition for customers with a future forward and flexible wireless solution. We are making it easy to put technology to work, bringing location-based services, analytics, marketing, and safety capabilities for your building.”

Demonstrating a commitment to the growing market need for ecosystems that embrace the IoT digitalization of buildings, the collaboration between Panasonic Lighting Americas and Pointr provides stakeholders with an innovative digital ceiling embedded with location-based services. The solution aims to improve efficiency, reduce maintenance and support code compliance while enabling “SMART” wirelessly controlled facilities.

“The partnership with Panasonic Lighting Americas was a natural fit for Pointr, and we look forward to bringing the power of location-based services indoors,” said Ege Akpinar, CEO of Pointr. “As businesses reopen, people now have a smart concierge in their pocket, whether they’re at work, in a shop, at an airport or at a resort. “SMART” LED lighting combined with Deep Location allows us to create safer and more efficient spaces, enabling enhanced user experience while also improving operations in smart offices, retail stores, airports, industrial buildings and hospitals. And this is just the start.”

Each ecosystem includes Bluetooth® wirelessly controlled EVERLINE® LED retrofit fixtures with intelligent beaconing, Dialog® lighting management system control and enabled Indoor Positioning System (IPS). The solution allows the user’s mobile device to receive X, Y and Z coordinates with reliable and accurate Bluetooth technology.

Integrated with a facility’s Content Management System (CMS), visitors can interact with the venue in real-time for a personalized customer experience. The system can direct the visitor to any destination within the building – whether to a specific product in the store, meeting room or hospital room.

“Our rich, cutting-edge solutions are designed to easily add functionality and IoT readiness to luminaires, all in one cost-effective package,” continued Verheyen. “With our breadth and depth of experience in indoor commercial lighting controls systems, we recognize the need to easily scale up to large commercial spaces. For many of our customers flexibility is key and being able to use the same technology on both small and large systems is a major benefit for compatibility, reliability and commonality within an entire facility.”

The intelligent fixture ecosystem utilizes the fixtures in the ceiling to deploy IPS, a location beacon powered by the LED Driver. Additionally, the technology serves as a logistics tool for warehouses by guiding people and machines to goods via the lighting infrastructure, improving efficiency and boosting productivity. About Pointr Pointr is a global leader in indoor location. Pointr’s software technology provides highly accurate indoor positioning. Machine-learning expertise allows location-based services such as digital mapping, navigation, location tracking, geofencing and powerful location-based analytics. Pointr works with major customers in retail, workplace, aviation and industrial across North America, Europe, Middle East and Asia.

Pointr recently launched WorkSafe, a suite of technology solutions to help businesses safely reopen buildings. WorkSafe provides contact tracing, occupancy and congestion management, safe wayfinding and cleaning monitoring. Find out more at https://worksafe.pointr.tech/.

Source

Related Articles


Changing Scene

  • Dec 5, 2025 - Liteline Announces Improvements to Production Facilities to Provide Even More Made in Canada Lighting Solutions

    Liteline Announces Improvements to Production Facility to Provide Even More Made in Canada Lighting Solutions

    Liteline has announced the transformation of their Production Facility! What was once home to their Safety and Performance Test Labs has now been completely repurposed. With those labs relocated and renovated, Liteline’s production team has taken over the space to expand their in-house capabilities, everything from assembling fan favorites to building custom configurations. In this… Read More…

  • Dec 4, 2025 - Wow Lighting and Controls Announces New Partnership with Eterna Light

    Wow Lighting and Controls Announces New Partnership with Eterna Light

    Wow Lighting and Controls is excited to welcome Eterna Light to their lighting family! A Canadian manufacturer based in Côte Saint-Luc, Quebec, Eterna Light specializes in high-end architectural luminaires for commercial, hospitality, and retail projects. Their broad lineup includes downlights, cylinders, track lighting, and advanced backlighting solutions, all designed to bring flexibility, performance, and timeless… Read More…


Design

  • Understanding IK Ratings: Why Impact Resistance Matters in LED Lighting

    Understanding IK Ratings: Why Impact Resistance Matters in LED Lighting

    When selecting your lighting fixtures, performance, efficiency, and longevity are often top priorities. But there’s another critical factor that’s sometimes overlooked — impact resistance, measured by an IK rating. Whether your lighting is installed in a rugged industrial facility or an exposed outdoor environment, understanding IK ratings ensures your fixtures can handle the job safely… Read More…

  • Understanding Melanopic Lighting for Improved Indoor Environments

    Understanding Melanopic Lighting for Improved Indoor Environments

    Light plays a crucial role not only in our ability to see but also in regulating our internal body clock, sleep patterns, and overall well-being. Traditional lighting design primarily focuses on visual comfort and task illumination. However, recent advancements have shed light on the concept of melanopic lighting, which specifically targets the non-visual effects of… Read More…


New Products

  • RENO Lighting: AURA Series – Mini Linear Recessed Spot Light – RENO-LRSL-5CCT-8W-WH

    RENO Lighting: AURA Series – Mini Linear Recessed Spot Light – RENO-LRSL-5CCT-8W-WH

    RENO’s AURA Series Mini Linear Recessed Spot Light offers sleek, unobtrusive lighting with powerful, focused illumination. Ideal for modern interiors, it seamlessly integrates into ceilings or walls, providing a minimalist aesthetic while enhancing the ambiance. Perfect for highlighting art, architectural details, or creating mood lighting in any space. Engineered with a distinctive, deeply set light… Read More…

  • EB Horsman: Philips LED Lamps & TLED Tubes – Efficient Lighting Solutions for Any Space

    EB Horsman: Philips LED Lamps & TLED Tubes – Efficient Lighting Solutions for Any Space

    Looking to upgrade your lighting with high-efficiency LED solutions? Philips offers a wide range of LED lamps and TLED retrofit tubes that deliver energy savings, long life, and professional-grade illumination for commercial and residential projects. Philips LED lamps provide consistent brightness and excellent color rendering, making them ideal for offices, retail environments, warehouses, and homes.… Read More…